Benefits of Animated Explainer Videos
When your video strategy stops yielding the response that you planned for, it’s a good indicator to change things up. Often when you’re having a hard time getting leads or conversion, there could be many factors involved, from you not communicating your message clearly to using the wrong method to convey your message, to even not utilizing the tools for the concerned platforms.
Everyone is skeptical when they visit different websites, right? It’s common to not get the point when you’re bombarded with monotonous text. But, you shouldn’t worry too much! Animated explainer videos are just what you need to convey your message. They’re a perfect amalgamation of fun, witty and clever ways to produce a video!
So what exactly is an explainer video?
Ever wanted to explain everything about your company within 90 seconds? Why 90 seconds though? Well that’s how short our attention span is. If you answered yes, explainer video production is just right for you! It’s a quick and memorable way to tell someone everything they need to know about your company. But don’t try to cramp up literally every single detail about your company within those 90 seconds! That’s a big NO! So limit it to the most important information that your viewer needs to take away. A perfectly crafted animated explainer video works absolute wonder for your conversion rate.
Benefits of Animated explainer videos
Grabs attention instantly
Text gets boring if your entire webpage is plastered with heavy information. But when you introduce a snappy and a stylish animated explainer video, the amount of time your audience spends on your webpage skyrockets! Reading your homepage is informative but when the same information is conveyed visually, it strikes a chord with your audience! The longer they are engaged in your unique video, the longer they stay and explore your website. We call it an absolute Win-Win!
Wonder how to enhance your homepage video? Read up!
Perfect elevator pitch, every single time
There’s nothing more frustrating that having a lot to tell but not being able to convey it in a way that it strikes with your audience. Yes, it can be difficult but we’re not saying it’s impossible! When you choose the right explainer video production partner, you create the perfect elevator pitch and you don’t even have to be present there! This can be used throughout your entire digital video campaign, from email, website, social media platforms and many more. This way, not only you enhance your media presence but you also leave an imprint on your viewer’s mind- have them take away just the right amount of information.
Enhanced Google search results
So, hear us out. Websites that contain videos are more likely to be ranked on Google’s first page. Now that you’re on the first page of your Google search, you’re more likely to attract a wider audience and achieve better results in SEO too. Your animated explainer video is 41% more likely to be clicked on than just any text link. In fact, that cool thumbnail is playing a crucial role in getting more attention for your video.
With the perfect pitch every time, you’re bound to share your exceptional video with the entire world! Videos are way easier to share than any other medium. You can upload your video on YouTube, Vimeo, Facebook, Instagram, Twitter and various countless platforms! Thanks to the ease of sharing on all these platforms! We’ve all been forwarded a cool video. Your video could be the next one.
When you get a great video produced, it’s bound to attract the masses and it’ll automatically get your sales to sky rocket. Take the example of Dropbox. The company spent $50,000 to narrate their story through a beautifully created animated explainer video. The results? 5 million new customers and $24 million in revenue! Just producing and posting a video isn’t the end of the process. We encourage you to make the best use of analytic tools and get real-time audience feedback. Better yet, repurpose your video content- 2 birds 1 stone.
Here are some amazing explainer videos you can check out:
We being a leading video production company have always provided our clients with out of the world animation, stylish characters and totally snappy infographics! We’ve created over 1500 videos, so take it from us we say we’re the best animated explainer video company. With a highly experienced team, we guide you through every single step there is to creating the perfect animated explainer video! Throughout the entire process of creating your unique animated explainer video, we take special care to communicate your brand’s message and that’s what makes us better than the rest!