Planning a Minimum Viable Product a Step-By-Step Guide
The uses of a Minimum Viable Product (MVP) are enormous as it allows companies to create a product with basic features that collects feedback from its users and accordingly makes changes in the final product. However when you go about planning a MVP app development it requires a few steps to get the best results.
MVP development for mobile or web follows a measure-learn process where the goal is to minimize the development cost and use data to add value to users.
These are some steps that you can follow before MVP development:
1.Recognize your business needs:
It is always important to determine the long-term goal of your product and put it down on paper. Make sure you know the answer to ‘why’ are you developing this product. More importantly define the success criteria beforehand to indicate about the product’s success in the real world.
The success criteria is a crucial step as it will let you know whether or not the product will be successful. Every product might have a different understanding of the success it wants to reach. Defining it makes the process goal-oriented and achievable.
Map out the journey of your user and identify them beforehand. More importantly, you need to identify and specify on paper all the actions the user must take to meet the end goal. Also important before creating an MVP development is to write down the pain and gain points achieved for each action. Based on the pain and gain points, you can summarize the results in a much more effective way.
Who are your users:
Every product under the sun has its users and it is important to identify the people using it. For eg. if you offer a service, then most likely you would have a customer as well as a service technician. Recognize the story endings for each user and identify the actions the user takes to reach those endings. You can even do it in a chart form for convenience.
Pain and Gain:
When planning your MVP app development, you might want to look at the pain and gain actions of the user. Create opportunity statements from it as it will help you in adding the most value in the least amount of time.
3. Decide what all features you need to build:
Use the summaries you made from the pain and gain results to finalize your features. Breakdown the features which can be included in the product road map. Make use of a prioritization matrix to arrange the features you want.
Use opportunity statements to complete your features:
Make full use of your opportunity statements in completing your features. Keep the features you want and remove the ones you feel are not working. Do a thorough breakdown of the features to include in road map and list the users and the specific results you obtained from their experience.
When you follow these steps carefully, you will get strong groundwork to get you started with MVP app development. You would have successfully identified the needs of your customers and found the opportunities within it. You would also get a good idea about the features you want in the final product or the feature you want to roll out in the future. If you are looking for an MVP app development partner, connect with us at Communication Crafts.